B
  • Bank customer value A hybrid machine learning model based on weighted voting for intelligent classification of bank customer value [Volume 10, Issue 4, 2025, Pages 26-58]
  • Banking Industry Developing the Roadmap of Industry 4.0 Technologies in the Iranian Banking Sector: Technology Development Envelope Approach [Volume 10, Issue 3, 2025, Pages 31-55]
  • Banking Industry Analyzing customer churn in the banking industry using machine learning algorithms [Volume 10, Issue 4, 2025, Pages 181-203]
  • Bayesian optimization Optimization of Three-State Decisions (Hold, Replacement, Return) for Seasonal Goods with Uncertain Quality: A Simulation-Optimization Framework [Volume 10, Issue 5, 2025, Pages 92-126]
  • Behavioral Strategy Cognitive biases in strategic decision making: A systematic literature review [Volume 10, Issue 1, 2025, Pages 163-197]
  • Best-Worst method Developing the Roadmap of Industry 4.0 Technologies in the Iranian Banking Sector: Technology Development Envelope Approach [Volume 10, Issue 3, 2025, Pages 31-55]
  • Big Data Data-driven analysis of competitive marketing performance under uncertainty: The Effect of multiple interactions between big data, marketing analytics capabilities, artificial intelligence, and holistic marketing decision-making [Volume 10, Issue 4, 2025, Pages 156-179]
  • Big Data Capabilities The Role of Data-Driven Analytics and Artificial Intelligence in Enhancing Decision-Making and Corporate Marketing Capabilities [Volume 10, Issue 3, 2025, Pages 57-85]
  • Blockchain technology Identifying and prioritizing key components of smart supply chain resilience with a multi-criteria approach based on new artificial intelligence and blockchain technologies [Volume 10, Issue 3, 2025, Pages 118-151]
  • Brand equity Investigation of the Effect of Social Media Marketing on Brand Equity and Brand Attachment in the Insurance Industry with the Mediating Role of Brand Trust and Commitment [Volume 10, Issue 4, 2025, Pages 93-117]
  • Brand Trust Investigation of the Effect of Social Media Marketing on Brand Equity and Brand Attachment in the Insurance Industry with the Mediating Role of Brand Trust and Commitment [Volume 10, Issue 4, 2025, Pages 93-117]
  • Brute-force validation Alleviating Cash-Flow Crises in the Iranian Pharmaceutical Supply Chain through Optimal Trade-Credit Coordination under Fixed Pricing [Volume 10, Issue 5, 2025, Pages 169-191]
  • Business intelligence Business Intelligence as a Driver of Open Innovation and Competitiveness: A Study on the Internationalization Performance of Small and Medium- Sized Companies (Case Study: Chemical Industry in Guilan Province) [Volume 10, Issue 4, 2025, Pages 1-25]
C
  • Carbon capture and utilization Application of a dominance-based rough set approach in the interactive portfolio selection of carbon capture and storage technologies [Volume 10, Issue 2, 2025, Pages 27-52]
  • Carbon Emission Presenting a Carbon Emission Prediction Model Considering the Role of Suppliers in Supply Chain Management Using Light Gradient Boosting Algorithm (Case Study: Chemical Industries of Tehran (Khavaran)) [Volume 10, Issue 5, 2025, Pages 128-167]
  • Cinema supply chain coordination Proposing a coordinated decision-making model in a film-making supply chain using a revenue-sharing contract: A case study in movies about sacrifice and martyrdom [Volume 10, Issue 1, 2025, Pages 133-161]
  • Classification Bank Client Credit Scoring along with Facility Parameters Optimization using the Simulation-Optimization Model [Volume 10, Issue 1, 2025, Pages 31-65]
  • Corporate marketing capabilities The Role of Data-Driven Analytics and Artificial Intelligence in Enhancing Decision-Making and Corporate Marketing Capabilities [Volume 10, Issue 3, 2025, Pages 57-85]
  • Credit Risk Bank Client Credit Scoring along with Facility Parameters Optimization using the Simulation-Optimization Model [Volume 10, Issue 1, 2025, Pages 31-65]
  • Customer dynamics Dynamic Customer Churn Modelling In Banking Industry Using Sequence Mining [Volume 10, Issue 4, 2025, Pages 119-154]
D
  • Dairy industry Dynamic System Analysis and Design of Marketing Strategies for Achieving Competitiveness in the Dairy Industry [Volume 10, Issue 5, 2025, Pages 29-59]
  • Data Analysis A Systematic Framework for Selecting Parametric Statistical Analysis Methods in Social Sciences and Management Research [Volume 10, Issue 3, 2025, Pages 153-182]
  • Data Analysis Analyzing customer churn in the banking industry using machine learning algorithms [Volume 10, Issue 4, 2025, Pages 181-203]
  • Data Envelopment Analysis bi-objective the armed forces banks merger using efficiency and equity approach [Volume 10, Issue 1, 2025, Pages 1-29]
  • Data Envelopment Analysis Evaluation of the Efficiency of Digital Marketing Strategies Using Data Envelopment Analysis Approach [Volume 10, Issue 4, 2025, Pages 60-91]
  • Data Mining Predicting students’ mental health using an integrated model based on data mining and multi-criteria decision-making-A case study: Kosar University of Bojnord [Volume 10, Issue 2, 2025, Pages 145-174]
  • Data Mining Dynamic Customer Churn Modelling In Banking Industry Using Sequence Mining [Volume 10, Issue 4, 2025, Pages 119-154]
  • Decision support system A Hierarchical Fuzzy Inference System for Applying Criminal Sentencing Mitigation Provisions [Volume 10, Issue 2, 2025, Pages 54-79]
  • Deep Neural Network Title: Designing an Intelligent Credit Model for Goods Importers with a Machine Learning Approach [Volume 10, Issue 5, 2025, Pages 61-90]
  • Detergent industry Evaluation of Risk Mitigation Strategies in the New Product Development Process in the Detergent Industry Using a Hybrid SWARA and QFD Fermatean fuzzy Approach [Volume 10, Issue 2, 2025, Pages 81-110]
  • Digital Marketing Evaluation of the Efficiency of Digital Marketing Strategies Using Data Envelopment Analysis Approach [Volume 10, Issue 4, 2025, Pages 60-91]
  • Dominance-based rough approach Application of a dominance-based rough set approach in the interactive portfolio selection of carbon capture and storage technologies [Volume 10, Issue 2, 2025, Pages 27-52]
  • Dynamic Customer Churn Modelling Dynamic Customer Churn Modelling In Banking Industry Using Sequence Mining [Volume 10, Issue 4, 2025, Pages 119-154]
  • Dynamic Marketing Strategies Dynamic System Analysis and Design of Marketing Strategies for Achieving Competitiveness in the Dairy Industry [Volume 10, Issue 5, 2025, Pages 29-59]
E
  • Editor's Note Editor's Note: Special Issue "New Applications of Decision Making in Business and Marketing" License Number: 200085 [Volume 10, Issue 4, 2025, Pages 1-2]
  • Epsilon Constraint bi-objective the armed forces banks merger using efficiency and equity approach [Volume 10, Issue 1, 2025, Pages 1-29]
F
  • Fermatean Fuzzy Sets Evaluation of Risk Mitigation Strategies in the New Product Development Process in the Detergent Industry Using a Hybrid SWARA and QFD Fermatean fuzzy Approach [Volume 10, Issue 2, 2025, Pages 81-110]
  • Film-making industry Proposing a coordinated decision-making model in a film-making supply chain using a revenue-sharing contract: A case study in movies about sacrifice and martyrdom [Volume 10, Issue 1, 2025, Pages 133-161]
  • Fuzzy Inference System Designing a Fuzzy Inference System Model for Selecting Social Customer Relationship Management Strategies (case study of Insurance industry) [Volume 10, Issue 1, 2025, Pages 67-95]
  • Fuzzy Inference System Providing a Framework for Evaluating the Maturity of Quality 4.0 in the Online Retail Industry through Fuzzy Inference System [Volume 10, Issue 2, 2025, Pages 1-26]
  • Fuzzy Inference System Insurance Industry Presentation of an Expert System for Empowering the Sales Network of the Insurance Industry Using a Fuzzy Inference System (FIS) [Volume 10, Issue 5, 2025, Pages 1-27]
  • Fuzzy logic bi-objective the armed forces banks merger using efficiency and equity approach [Volume 10, Issue 1, 2025, Pages 1-29]
  • Fuzzy Rule Base A Hierarchical Fuzzy Inference System for Applying Criminal Sentencing Mitigation Provisions [Volume 10, Issue 2, 2025, Pages 54-79]
G
  • Game Theory Proposing a coordinated decision-making model in a film-making supply chain using a revenue-sharing contract: A case study in movies about sacrifice and martyrdom [Volume 10, Issue 1, 2025, Pages 133-161]
H
  • Hierarchical Fuzzy Inference A Hierarchical Fuzzy Inference System for Applying Criminal Sentencing Mitigation Provisions [Volume 10, Issue 2, 2025, Pages 54-79]
  • Holistic marketing decision-making Data-driven analysis of competitive marketing performance under uncertainty: The Effect of multiple interactions between big data, marketing analytics capabilities, artificial intelligence, and holistic marketing decision-making [Volume 10, Issue 4, 2025, Pages 156-179]
I
  • Industry 4.0 Providing a Framework for Evaluating the Maturity of Quality 4.0 in the Online Retail Industry through Fuzzy Inference System [Volume 10, Issue 2, 2025, Pages 1-26]
  • Industry 4.0 technologies Developing the Roadmap of Industry 4.0 Technologies in the Iranian Banking Sector: Technology Development Envelope Approach [Volume 10, Issue 3, 2025, Pages 31-55]
  • Interactive optimization Application of a dominance-based rough set approach in the interactive portfolio selection of carbon capture and storage technologies [Volume 10, Issue 2, 2025, Pages 27-52]
  • Internationalization Performance Business Intelligence as a Driver of Open Innovation and Competitiveness: A Study on the Internationalization Performance of Small and Medium- Sized Companies (Case Study: Chemical Industry in Guilan Province) [Volume 10, Issue 4, 2025, Pages 1-25]
  • Interpretive Structural Modeling Interpretive Structural Modeling of Export Development Strategies for Knowledge-Based Companies [Volume 10, Issue 3, 2025, Pages 1-29]
J
K
  • Keywords: Resilience Identifying and prioritizing key components of smart supply chain resilience with a multi-criteria approach based on new artificial intelligence and blockchain technologies [Volume 10, Issue 3, 2025, Pages 118-151]
L
  • Light Gradient Boosting Algorithm Presenting a Carbon Emission Prediction Model Considering the Role of Suppliers in Supply Chain Management Using Light Gradient Boosting Algorithm (Case Study: Chemical Industries of Tehran (Khavaran)) [Volume 10, Issue 5, 2025, Pages 128-167]
M
  • Machine Learning Presenting a Hybrid Model for Predicting Consumer Purchase Intent Based on Machine Learning and Social Media Feedback [Volume 10, Issue 3, 2025, Pages 87-116]
  • Machine Learning A hybrid machine learning model based on weighted voting for intelligent classification of bank customer value [Volume 10, Issue 4, 2025, Pages 26-58]
  • Machine Learning Analyzing customer churn in the banking industry using machine learning algorithms [Volume 10, Issue 4, 2025, Pages 181-203]
  • Market growth Modeling the market growth of medicinal plants: using a system dynamics approach [Volume 10, Issue 1, 2025, Pages 97-131]
  • Marketing Interpretive Structural Modeling of Export Development Strategies for Knowledge-Based Companies [Volume 10, Issue 3, 2025, Pages 1-29]
  • Marketing Presenting a Hybrid Model for Predicting Consumer Purchase Intent Based on Machine Learning and Social Media Feedback [Volume 10, Issue 3, 2025, Pages 87-116]
  • Marketing analytics The Role of Data-Driven Analytics and Artificial Intelligence in Enhancing Decision-Making and Corporate Marketing Capabilities [Volume 10, Issue 3, 2025, Pages 57-85]
  • Marketing analytics Data-driven analysis of competitive marketing performance under uncertainty: The Effect of multiple interactions between big data, marketing analytics capabilities, artificial intelligence, and holistic marketing decision-making [Volume 10, Issue 4, 2025, Pages 156-179]
  • Marketing effort Proposing a coordinated decision-making model in a film-making supply chain using a revenue-sharing contract: A case study in movies about sacrifice and martyrdom [Volume 10, Issue 1, 2025, Pages 133-161]
  • Market Leadership Interpretive Structural Modeling of Export Development Strategies for Knowledge-Based Companies [Volume 10, Issue 3, 2025, Pages 1-29]
  • Measurement Scale A Systematic Framework for Selecting Parametric Statistical Analysis Methods in Social Sciences and Management Research [Volume 10, Issue 3, 2025, Pages 153-182]
  • Medicinal plants Modeling the market growth of medicinal plants: using a system dynamics approach [Volume 10, Issue 1, 2025, Pages 97-131]
  • Memetic Algorithm Bank Client Credit Scoring along with Facility Parameters Optimization using the Simulation-Optimization Model [Volume 10, Issue 1, 2025, Pages 31-65]
  • Modeling Predicting students’ mental health using an integrated model based on data mining and multi-criteria decision-making-A case study: Kosar University of Bojnord [Volume 10, Issue 2, 2025, Pages 145-174]
  • Monte Carlo Simulation Optimization of Three-State Decisions (Hold, Replacement, Return) for Seasonal Goods with Uncertain Quality: A Simulation-Optimization Framework [Volume 10, Issue 5, 2025, Pages 92-126]
  • Multi-criteria decision-making Predicting students’ mental health using an integrated model based on data mining and multi-criteria decision-making-A case study: Kosar University of Bojnord [Volume 10, Issue 2, 2025, Pages 145-174]
N
  • New Product Development risk Evaluation of Risk Mitigation Strategies in the New Product Development Process in the Detergent Industry Using a Hybrid SWARA and QFD Fermatean fuzzy Approach [Volume 10, Issue 2, 2025, Pages 81-110]
O
  • Online retail Providing a Framework for Evaluating the Maturity of Quality 4.0 in the Online Retail Industry through Fuzzy Inference System [Volume 10, Issue 2, 2025, Pages 1-26]
  • Open innovation Business Intelligence as a Driver of Open Innovation and Competitiveness: A Study on the Internationalization Performance of Small and Medium- Sized Companies (Case Study: Chemical Industry in Guilan Province) [Volume 10, Issue 4, 2025, Pages 1-25]
  • Optimization Optimization of Product Assortment and Pricing Considering the Substitution Effect in Omni-Channel Retailing [Volume 10, Issue 2, 2025, Pages 112-143]
  • Organizational learning Business Intelligence as a Driver of Open Innovation and Competitiveness: A Study on the Internationalization Performance of Small and Medium- Sized Companies (Case Study: Chemical Industry in Guilan Province) [Volume 10, Issue 4, 2025, Pages 1-25]
P
  • Parametric Statistical Methods A Systematic Framework for Selecting Parametric Statistical Analysis Methods in Social Sciences and Management Research [Volume 10, Issue 3, 2025, Pages 153-182]
  • Pricing Optimization of Product Assortment and Pricing Considering the Substitution Effect in Omni-Channel Retailing [Volume 10, Issue 2, 2025, Pages 112-143]
  • Purchase intent Presenting a Hybrid Model for Predicting Consumer Purchase Intent Based on Machine Learning and Social Media Feedback [Volume 10, Issue 3, 2025, Pages 87-116]
  • Python Alleviating Cash-Flow Crises in the Iranian Pharmaceutical Supply Chain through Optimal Trade-Credit Coordination under Fixed Pricing [Volume 10, Issue 5, 2025, Pages 169-191]
Q
  • QFD Evaluation of Risk Mitigation Strategies in the New Product Development Process in the Detergent Industry Using a Hybrid SWARA and QFD Fermatean fuzzy Approach [Volume 10, Issue 2, 2025, Pages 81-110]
  • Quality 4.0 Providing a Framework for Evaluating the Maturity of Quality 4.0 in the Online Retail Industry through Fuzzy Inference System [Volume 10, Issue 2, 2025, Pages 1-26]
  • Quality Maturity 4.0 Providing a Framework for Evaluating the Maturity of Quality 4.0 in the Online Retail Industry through Fuzzy Inference System [Volume 10, Issue 2, 2025, Pages 1-26]
R
  • Reduction in Criminal Sentence A Hierarchical Fuzzy Inference System for Applying Criminal Sentencing Mitigation Provisions [Volume 10, Issue 2, 2025, Pages 54-79]
  • Regulated pharmaceutical markets Alleviating Cash-Flow Crises in the Iranian Pharmaceutical Supply Chain through Optimal Trade-Credit Coordination under Fixed Pricing [Volume 10, Issue 5, 2025, Pages 169-191]
  • Risk Assessment Title: Designing an Intelligent Credit Model for Goods Importers with a Machine Learning Approach [Volume 10, Issue 5, 2025, Pages 61-90]
S
  • Sales Network Presentation of an Expert System for Empowering the Sales Network of the Insurance Industry Using a Fuzzy Inference System (FIS) [Volume 10, Issue 5, 2025, Pages 1-27]
  • Selection of Social Customer Relationship Management Strategy Designing a Fuzzy Inference System Model for Selecting Social Customer Relationship Management Strategies (case study of Insurance industry) [Volume 10, Issue 1, 2025, Pages 67-95]
  • Sequence Mining Dynamic Customer Churn Modelling In Banking Industry Using Sequence Mining [Volume 10, Issue 4, 2025, Pages 119-154]
  • Smart supply chain Identifying and prioritizing key components of smart supply chain resilience with a multi-criteria approach based on new artificial intelligence and blockchain technologies [Volume 10, Issue 3, 2025, Pages 118-151]
  • Social Customer Relationship Management (SCRM) Designing a Fuzzy Inference System Model for Selecting Social Customer Relationship Management Strategies (case study of Insurance industry) [Volume 10, Issue 1, 2025, Pages 67-95]
  • Social Customer Relationship Management Strategy Designing a Fuzzy Inference System Model for Selecting Social Customer Relationship Management Strategies (case study of Insurance industry) [Volume 10, Issue 1, 2025, Pages 67-95]
  • Social Media Presenting a Hybrid Model for Predicting Consumer Purchase Intent Based on Machine Learning and Social Media Feedback [Volume 10, Issue 3, 2025, Pages 87-116]
  • Social Media Marketing Investigation of the Effect of Social Media Marketing on Brand Equity and Brand Attachment in the Insurance Industry with the Mediating Role of Brand Trust and Commitment [Volume 10, Issue 4, 2025, Pages 93-117]
  • Social Responsibility Proposing a coordinated decision-making model in a film-making supply chain using a revenue-sharing contract: A case study in movies about sacrifice and martyrdom [Volume 10, Issue 1, 2025, Pages 133-161]
  • Social Sciences and Management A Systematic Framework for Selecting Parametric Statistical Analysis Methods in Social Sciences and Management Research [Volume 10, Issue 3, 2025, Pages 153-182]
  • Special Issue on Business Management Editor's Note: Special Issue "New Applications of Decision Making in Business and Marketing" License Number: 200085 [Volume 10, Issue 4, 2025, Pages 1-2]
  • Statistical Method Selection A Systematic Framework for Selecting Parametric Statistical Analysis Methods in Social Sciences and Management Research [Volume 10, Issue 3, 2025, Pages 153-182]
  • Students’ mental health Predicting students’ mental health using an integrated model based on data mining and multi-criteria decision-making-A case study: Kosar University of Bojnord [Volume 10, Issue 2, 2025, Pages 145-174]
  • Supply chain coordination Alleviating Cash-Flow Crises in the Iranian Pharmaceutical Supply Chain through Optimal Trade-Credit Coordination under Fixed Pricing [Volume 10, Issue 5, 2025, Pages 169-191]
  • Supply Chain Managementnt Presenting a Carbon Emission Prediction Model Considering the Role of Suppliers in Supply Chain Management Using Light Gradient Boosting Algorithm (Case Study: Chemical Industries of Tehran (Khavaran)) [Volume 10, Issue 5, 2025, Pages 128-167]
  • SWARA Evaluation of Risk Mitigation Strategies in the New Product Development Process in the Detergent Industry Using a Hybrid SWARA and QFD Fermatean fuzzy Approach [Volume 10, Issue 2, 2025, Pages 81-110]
  • System Dynamics Modeling Dynamic System Analysis and Design of Marketing Strategies for Achieving Competitiveness in the Dairy Industry [Volume 10, Issue 5, 2025, Pages 29-59]
T
  • Technological portfolio optimization Application of a dominance-based rough set approach in the interactive portfolio selection of carbon capture and storage technologies [Volume 10, Issue 2, 2025, Pages 27-52]
  • Technology Roadmap Developing the Roadmap of Industry 4.0 Technologies in the Iranian Banking Sector: Technology Development Envelope Approach [Volume 10, Issue 3, 2025, Pages 31-55]
  • Trade Credit Alleviating Cash-Flow Crises in the Iranian Pharmaceutical Supply Chain through Optimal Trade-Credit Coordination under Fixed Pricing [Volume 10, Issue 5, 2025, Pages 169-191]